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The how-to guide to starting, funding, running, and exiting a successful online business in less than three months Getting a thriving online enterprise up and running takes more than just a good idea. It involves building a website, developing it into a viable business, maintaining cash flow, hiring a staff, and much more. The task can seem daunting, but Successful Online -Ups For Dummies is here to help, showing prospective entrepreneurs how to develop a sound business plan, set up a proper company structure, and attract investment/funding in less than three months. Many entrepreneurs have a great idea and the technical know-how to get a website up and running, but forget that it's a business that requires capital, management and continual growth. Successful Online -Ups For Dummies teaches new start-ups how to get «investment ready» and attract the right backers in a very competitive market, giving readers the specific know-how to keep their business running—or how to turn it over quickly and profitably so they can move onto their next start-up or retire. Gives budding entrepreneurs everything they need to build and sell a profitable online business Topics covered include «bootstrapping,» common mistakes and missed opportunities at every step of the start-up business cycle, achieving rapid but sustainable growth, attracting the attention of investors and mentors, market validation, and much more Includes content specially tailored for readers in ustralia and New Zealand, including details on all the major incubator events and start-up workshops in both countries great idea isn't enough to achieve real business success, making Successful Online -Ups For Dummies the potential difference between personal financial disaster and a comfortable early retirement.
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Unleash innovation potential with creative, serious play Building a Better Using the LEGO® SERIOUS PLY® Method delivers a creative approach to enhancing innovation and improving business performance, with the focus on unleashing play. Written by the two original Master Trainers for LEGO SERIOUS PLY (LSP), the book outlines how LSP can develop teams, people, relationships and business . Based on the merging of play with organizational development, systems thinking and strategy development, LSP can foster improved meetings, faster innovation processes, team growth, and better communication. The belief that everyone intends to «do good» and has the potential to do it is at the heart of LSP. The method nurtures the idea that everyone in an organization can contribute to discussions and outcomes. Building with LEGO bricks is a type of creative play that triggers a different kind of thought process, unleashing imagination and potential that is frequently untapped by the logical mind. The book explains this hands-on, minds-on approach, and discusses the theory as well as the practical implementation of LSP. Topics include: Observation of internal and external interaction dynamics Fostering a free and honest exchange of opinions Suspending hierarchy for better, more effective communication Facilitating change by encouraging exploration The LEGO SERIOUS PLY method is employed by start-ups and multinational corporations alike to maximize synergy among teams and throughout organizations. For leaders looking to boost effectiveness and see better results, Building a Better Using the LEGO® SERIOUS PLY® Method is a comprehensive introduction to this creative management technique.
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Fraser Doherty’s 48-Hour -Up is your handy and essential cheat sheet to starting your own business giving the key steps for developing an idea and getting it to market quickly.lmost everyone dreams of starting their own business but very few do. But what if it only had to be a decision of a weekend and it didn’t cost a fortune?In 48-Hour -Up, Fraser Doherty uses his experience building a multi-million-dollar company to attempt an experiment; starting with a blank piece of paper, he sets out to start a profitable new business over a weekend, without relying on any technical ability whatsoever. He succeeds and you can, too.By following his journey, in which Fraser shares all of his lessons and mistakes, he will explain all of the shortcuts and online tools that make it possible to:• Come up with a business idea without the guesswork• Create a kick-ass brand, website and on-line marketing campaign• Promote your product48-Hour -Up pioneers the idea of a microbusiness, a creative outlet, income stream and business you can run in your spare time at the weekends without having to quit the day job. This book is perfect for• Young entrepreneurs• Students learning about start-ups• Established entrepreneurs looking for shortcuts• Teams within corporates who want to create a more innovative and competitive environment
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Raising a is aimed at women who have recently started, or are planning to start, a business. It is designed to teach women how they can successfully prepare their business for, and manage, growth. It outlines the key areas that business owners need to look at to create a proﬁtable, sustainable and successful business. The author, Sonia Williams, interviewed several successful ustralian businesswomen, who share their strategies, tips and advice for growing a business.
Цена: 1594.35 руб.Подробнее
The fast and easy way to start and run an online business ing an online business is no longer a novelty. It's a fact of life for individuals and established companies alike. The good news is that e-commerce and the practice of selling goods and services through a Web site and is not only here to stay, but it's thriving. More good news is that the steps required to conduct commerce online are well within the reach of ordinary people, even if you have no business experience. ll you need is a good idea, a bit of start-up cash, computer equipment, and a little help from the practical, hands-on information in ing and Running an Online For Dummies. With strategies to help you identify your market, design your website, choose services, trade securely, boost sales, and stay ahead of the competition; ing and Running an Online For Dummies is just what you need to succeed. You'll discover how to open an online business in ten easy steps, how to select the right web host and design tools, why giving your e-business site structure and style is vital, techniques on attracting and keeping customers, and much more. dvice on how to get your business on the Web quickly and economically Completely revised and updated Includes the latest information on web hosting, search engine optimization, pay-per-click advertising, harnessing the power of social media marketing, and more Whether you're a budding entrepreneur or a small business owner looking to expand your business online, this up-to-date and easy-to-follow guide covers all the essentials you need to know to get on the Web quickly and economically, without all the technical jargon and hype bogging you down.
Цена: 2066.47 руб.Подробнее
Get expert advice on daily, monthly, and yearly activities Define your business, maintain records, manage sales tax, and produce reports So you've pulled off the corporate highway and started your own business? for you! Now you need a small business accountant, and guess what? With QuickBooks Simple and this handy guide, it just might be YOU! Find out how to set up an accounting system, prepare invoices, pay expenses, organize your tax stuff, and more. The Dummies Way * Explanations in plain English * «Get in, get out» information * Icons and other navigational aids * Tear-out cheat sheet * Top ten lists * dash of humor and fun Discover how to: * Install Simple and understand its features * Create invoices and sales receipts * Save big on business taxes * Set up and reconcile bank accounts * Measure your profits
Цена: 1402.73 руб.Подробнее
How do I know if my idea will work? How do I decide on the business model? How do I find my audience? Your digital business start-up journey begins here. From the bestselling author of The Small -up Workbook, Cheryl Rickman brings you a thoroughly practical guide to starting up a digital business, covering the full journey from idea to exit, with easy-to-implement strategies to make your online venture an ongoing success. With a combination of tips, exercises, checklists, anecdotes, case studies and lessons learned by business leaders, this workbook will guide you through each step of digital business. Learn how to: • ssess whether your business idea will work online/digitally • Choose the right business model for your proposition and avoid wasting time • ssess demand, viability and uncover untapped needs and gaps in the market • Build a usable, engaging website and mobile app • Create a buzz using social networking • Drive high quality traffic to your site and convert visitors into paying customers • Use search engine optimization (SEO) and marketing (SEM) tools effectively • Raise finance and protect your business • Build and maintain a strong brand • Recruit and retain a strong team • Sell the business or find a suitable successor. Reviews for the book: “If you want advice on starting your own internet business, don’t ask me, read this book instead. It is more up-to-date and costs far less than a good lunch.” Nick Jenkins, Founder of Moonpig.com “This book excels in providing practical guidance on how to create a successful digital business which exceeds customer expectations and keeps customers happy each step of the way.” Scott Weavers-Wright, CEO of Kiddicare.com, and MD of Morrison.com (non-food) “If you read just one book on digital business, make it this one… It is inspirational, informative and interactive in equal measure. Highly recommended!” Rowan Gormley, Founder and CEO of NakedWines.com “Interspersed with inspiring and useful stories from successful entrepreneurs, this book can help aspiring business owners through a step-by-step process of refining their start-up ideas and building a solid business.” Elizabeth Varley, Founder and CEO of TechHub
Цена: 730 руб.Подробнее
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7 simple steps to a successful start upSo you’ve thought about starting a business, but how do you get started? We’ve broken it down into 7 simple steps.This book includes all the advice you need, from working out the objectives and vision of your company and defining your USPs, to writing a business plan and developing the sales and marketing strategy. Follow our simple steps and learn everything you need for a successful start up. Before long you’ll be watching your hard work pay off and doing something you love.
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